Expression Marketing is an agency service with a difference. We are a collaboration of experienced freelance professionals who work as a virtual team. This business model affords us the flexibility to provide exactly the right expertise and support to each client, along with real value for money.

We work closely with every client to get under the skin of their business and understand their audience's drivers to ensure we deliver the right results.

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About us

Expression Marketing is an agency service with a difference. We are a collaboration of experienced freelance professionals who work as a virtual team. This business model affords us the flexibility to provide exactly the right expertise and support to each client, along with real value for money.

We work closely with every client to get under the skin of their business and understand their audience's drivers to ensure we deliver the right results.

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Helen-Owen-headshotmobile

Expression Marketing is led by founder Helen Owen, a CIPR Chartered Practitioner and Fellow of the Chartered Institute of Marketing. Helen has over 20 years’ B2B marcomms experience, and 13 years spent in the payments industry.

Helen is an established content writer and strategic communications advisor with a knack for understanding and distilling complex issues to help create engaging campaigns and foster stakeholder relationships. Helen is also trained and experienced in Account-Based Marketing and has a strong background leading international marcomms campaigns and major change communications initiatives.

For more information about Helen click on the link below

Connect to Helen on LinkedIn and Twitter

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Our Services

Content strategy & planning

Whitepapers

Insight articles and blogs

Sales collateral

Digital content management

Brand and product messaging

Cultural change initiatives

M&A, IPO and restructure support

Reputation management

Client communications

Account-based marketing

Vertical/sector targeting

Partner marketing

Influencer engagement

Employee engagement

What people say about us

Helen is without doubt one of most professional and meticulous marketing professionals I have met and worked with. I feel totally confident, that, whatever the task, it is completed efficiently and with detailed precision. I can’t recommend Helen highly enough.

Neill Butcher

Founder & CEO Headcount

Helen has extensive experience - from developing results-oriented strategic programs to rolling up her sleeves to execute them flawlessly. Her deep experience means she's not only extremely efficient and effective, she also has the knowledge and confidence to provide insightful counsel to executives. What's more, she's a perfect combination of professionalism and fun, so she's an absolute delight to work with.

Jennifer Schwegman

Marketing Communications and Public Relations Strategist

Helen is a talented communicator and highly professional freelancer. She thinks strategically, asks intelligent questions and interacts well with our subject matter experts. She can make something of the sketchiest brief and then build on it, to deliver thoughtful, well-structured material. I’ve relied on Helen over many years, as a staff member and, more recently, as a freelance resource and I keep coming back for more.

Felicity O'Brien

Marketing Director, Merchant Solutions at ACI Worldwide

Helen is a consumate marketing and communications professional. She quickly understands complex issues and produces clear, workable, innovative communication strategies. Her implementation skills are equally as impressive. On top of all that, she is a pleasure to work with.

Howard Bolton

Interim HR Professional

Helen continues to be a pleasure to work with. She conducts herself with tremendous professionalism and is a skilled communicator. She puts her clients first and provides them expert counsel in marketing and communications. She is a team player and is always focused on serving the good of the team and of the company.

Julie Holan

Marketing and Communications Director at First Data

I have had the pleasure of working with Helen on a number of major complex integration and transformation programmes. Helen's contribution to these programmes as both Leader and Team Member was significant. Her skills at managing the external and internal communications during these complex pan European activities was a major contributor to the success of the programmes.

Mike W Stevens

Business Transformation Adviser / Non Executive Director